For the last 25 years, some of us have recognized there is no resilience in the American food production system. Today, it is painfully evident to anyone who takes a look at it.
Food shopping has seen some of the most radical changes in decades over the last four weeks - changes none of us ever dreamed possible. These changes forced us to take our farm operations back to the drawing board and rethink how we manage fulfillment. Over the last thirty days, we added 16 full-time employees to help keep up with the demand in our online store. That's 16 full-time jobs created in one of the poorest counties in one of the poorest states, thanks to you, all of our customers. These opportunities don't come by often, and we are so grateful to be able to help reduce the panic-buying.
Fact: American grassfed beef ranches have lost most of their profitability in the last few years.
I have found it necessary to rethink encouraging new producers to embrace our regenerative cattle production model. I now feel compelled to warn them to be very careful. This is because we veteran American grassfed beef producers have recognized that "Greenwashed" foreign product is destroying our margin structure.
Because I have been publicly vocal on the topic of unlabeled imported grassfed beef, I am now being asked if the Australian fires have lessened the amount of foreign product that we are competing with.
Twenty five years ago, I began slowly transitioning our family farm from the industrial cattle farm that it had become. Today we pasture-raise cattle, sheep, hogs, poultry, goats, rabbits, honey, eggs, organic vegetables, and a lot of the other products that the Abundance of Nature provides when her cycles are functioning properly.
An important message from a Regenerative Farmer to Concerned Consumers:
Do you believe in Climate Change?
Most thinking people do.
Do you worry about how climate change will impact future generations?
Most compassionate people do.
Do you wish that there was an action, that you could do from the comfort of your home, to cease contributing to climate change and even help to mitigate its incredible ongoing damage?
There is, if you are willing to take action on it.
Many new products and services nowadays are marketed as convenient, catering to new consumer preferences about ease and accessibility - think meal kits, easy microwave dishes, fast food delivery. Most of our customers also appreciate convenience, but they are probably more interested in other aspects of food like eating responsibly, bearing in mind the impact of their choices on land, animals, and society. While there are limitless schools of thought when it comes to eating "responsibly," at White Oak Pastures we work hard to have a positive impact on our land, treat our livestock well, and support our employees. We hope you agree that our pasture-raised meats, grassfed tallow, handmade leather accessories, rawhide pet chews, and all the products of our zero-waste ethos qualify as...
If most consumers knew what I know, they would buy their food directly from a farm.
There are a lot of good reasons to know where your food comes from. The most obvious is that its not a good idea to put anything in your mouth unless you know where it has been.
There are also health, safety, and nutritional concerns. Consumers understand these, and they are certainly important, but there is another whole dimension that I don't think most consumers have contemplated: Consumers literally shape the world with their food dollars.
We believe there's something special about our online store, which we like to call "your one-stop-shop in the local food movement". Our online retail is an essential part of our entire animal agriculture operation, helping our business grow while allowing us to maintain control over the final product that we send to our customers.
Farms produce food on their land, but what happens after production varies. Some farms may do processing on-site, but frequently, farms outsource order fulfillment to a third-party. Middle-men and order fulfillment warehouses aggregate farm products, obscuring supply chains and sourcing.
The 21st Annual Georgia Organics Conference & ExpoOne of the largest of its kind in the Southeast
Employees from White Oak Pastures were proud to attend the 2018 Georgia Organics Conference in Tifton, GA the second weekend in February. Georgia Organics is a non-profit organization that champions organic agriculture and healthy families by empowering farmers to thrive, helping schools engage children in delicious and educational farm-to-school experiences, and making organic and local food accessible to all Georgians. White Oak Pastures has been a committed supporter of Georgia Organics for several years.
To Your Health Sprouted Flour is an organic, sprouted flour company located in Bullock County, Alabama. It was started in founder and president, Peggy Sutton's kitchen in 2005 for a few friends and family members. Peggy had researched the benefits of sprouted grains and the time-honored tradition of how our ancestors would harvest grains that had naturally sprouted in the fields. Whenever she began to explain the benefits of sprouting to family and friends, the response was always, "Can't you just do it for me?" And so she did! And that's how To Your Health began.